Case Study: Leaf Studios’ Sound Strategy to Scale with Messold

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Quick Overview 🚀

Client Leaf Studios
Industry Audio Tech (E-commerce)
Initial Need Launch performance marketing and SEO efforts
Challenge Building consistent sales and expansion into new markets
Solution Multi-platform campaigns, corporate orders, international targeting
Game-Changing Moment Corporate & international orders + expansion to marketplaces
Breakthrough From ₹2.8L/year to ₹5.29 Cr/year in just 4 years
Expansion Moved from India to UAE & Nepal

1. Brand Evolution: From Buzz to Boom

Leaf Studios had solid products but needed performance to match. The brand had already developed a portfolio of quality audio accessories—headphones, neckbands, and TWS.

Messold stepped in to fine-tune their reach, manage performance marketing, and eventually fuel international expansion. The brand now sells across India, UAE, and Nepal.


2. About the Brand

Leaf Studios is a homegrown Indian audio-tech brand committed to delivering rich sound experiences. From stylish Bluetooth headphones to ergonomic earphones, the brand was built on value, functionality, and minimalism.

However, marketing growth needed an aggressive, data-backed push.


3. The Turning Point: Channels That Clicked

Early efforts showed promise. But things shifted drastically once we added:

This multi-pronged strategy multiplied performance and opened doors to previously untapped segments.